Alexa’s Gets Web 2.0 Transplant

Alexa get a Web 2.0 transplant.  The service is now up and running.  Alexa’s move is a classic ‘dead man walking’ move.  Total game changer because they need to change the game.  Alexa is old and outdated.  This is a Web 2.0 transplant in order to save the dying patient.

Om comments echo this..”Interesting move, but quite understandable. Amazon knows it has little or no chance of being a player in the search game.”

As usual Techcrunch is covering the story as well.