What’s Going on with PodTech – Some Basic Facts

 I am waking up getting my kids ready for their camps so I don’t have time to write something up in detail to clarify some detail in Mike post on PodTech.  So here are some facts on PodTech (no spin):

1.  38 full time employees

2. rent approx 12,000 sf office space in Palo Alto

3. PodTech Studio in Palo Alto for video production and show development

4. record revenue growth every quarter 

5. 45 corporate clients and growing

6. fullly funded to hit projected cash flow positive (break even and profitable) with our current mix in business not including new products that we are developing

7. focus of the company:  1) editorial content, 2) develop media franchises through signing (aggregation) of professional producers and in house development (our studio), 3) continue to be the leader in social media for our clients, 4) innovate on the social media ad models that we are developing, and 5) media technology platform

6.  I and the board are looking for a CEO – specifically someone who can take the day to day operations off my hands and build a team to scale the company.  This will allow me to focus externally on developing media and working with leading marketers and advertisers.  This is a very similar situation that Ross Mayfield recently posted about – CEO 2.0.  I’m proud of PodTech’s market position, team, platform, and our client base.  For the company it’s about getting to cash flow positive and then scaling.  The business is doing well but we do need to improve in many areas.

7. The changes will continue.  PodTech is in the middle of massive change and growth.  I expect that change will be part of our company culture. 

8. We are not getting out of the content creation business but will continue to focus on aggregation.

Author: John

Entrepreneur living in Palo Alto California and the Founder of SiliconANGLE Media

10 thoughts on “What’s Going on with PodTech – Some Basic Facts”

  1. Mike at TechCrunch wrote:
    “Their new model, which finds and signs talent for guaranteed revenue, and then aggregates sites to advertisers, is a good one. ”

    If this is true, why isn’t Podtech more transparent about the details of this process.

    Oh yeah, you said no spin:
    “4. record revenue growth every quarter”

    Without numbers understand that #4 is pure spin.

  2. Pingback: NewTeeVee Friday Morning Vid-Biz Headlines «
  3. sytycd: how can you look at it as a bout. PodTech has business to run. I’ve been following John’s blog and the podcasts on PodTech. The company has been doing a ton of work in media and social media. I don’t look at PodTech like Techcrunch. Techcrunch is about ratings and eyeballs. PodTech is about small audiences and targeted media. These companies are very different but complementary.

    John: keep on building your business. Most people don’t understand how hard it is to build a real business. You’ve built at real business there at PodTech.

  4. That numbered list sure looks like a bout to me. It’s been very entertaining to see multiple points of views on the same subject. That’s the way business works. Everyone has their perspectives and only time will tell which one is right.

    As an observer I find it highly educational to see multiple points of view on a subject. It helps me to better evaluate my own business decisions.

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