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The Underbelly of Silicon Valley- ValleySleez March 3, 2008

Posted by John in social media.
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Mike Arrington wrote a post on Valleywag that is getting traction on the blogosphere.  This is an interesting piece because Mike talks about the side effect of negative and slandering content in today’s web 2.0 world.

One thing about blogging is that the platform is available for anyone to fire back. This is difficult for some of Valleywag targets especially if they are CEOs. It’s easy for Valleywag to attach personally CEOs of companies but it’s difficult for CEOs to blog back. Most shareholders frown on the notion of ‘blogging back”. Being on the receiving end of a series of very false and personal attacks from Valleywag I can tell you it’s difficult to blog back if your a CEO.

The real problems with Valleywag and sites like it is that their strategy gets them stuck in the middle between journalism and tabloid. Valleywag tries to report on real stories while mixing in complete bullshit and lies.  The question is “Is this the new model or just market arbitrage?”..   “Is Valleywag sustainable or just a fluke..?”

Comments»

1. Alan Wilensky - March 18, 2008

Sustainable? They are part of the Gawker empire and I understand, quite profitable from a sponsorship POV.

2. Furrier.org - March 18, 2008

Alan,
TMZ has more traffic than many respected news outlets so I don’t have a problem with the approach. Instead I’m saying there is a difference between trying to pass themselves off as a legit news site.. users don’t know the difference. Mike is point out the grey area. Also Valleywag is a direct traffic competitor to Techcrunch.


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