Google Memo To Publishers – They Are Saying Don’t Panic We Are Innovating

Google is sending letters to their AdSense publishers saying don’t panic we’ll be fine. Google has to be worried that the economic times will hurt publisher. What’s worse for Google is the AdBlocking technologies coming out.

Here is the Google “Don’t Panic” memo

Dear Publisher,

We understand that the recent economic turmoil has created a lot of uncertainty in the lives of AdSense publishers. During these difficult times, we’re continuing to invest in innovations that improve publisher monetization and advertiser value in the content network.

We’re focusing on further developing our product offerings and boosting ad performance for publishers. We recently announced advancements in AdSense for search and experiments to make ads more effective. We’re bringing DoubleClick technologies to AdSense publishers, and we’ll continue to launch new products and features. We’re also continuing to improve our offerings for AdWords advertisers, making it easier for them to target the Google content network. Features for advertisers, such as the new display ad builder, are designed to improve ad performance on AdSense publisher sites.

We’ll keep driving technological progress, but our best asset will always be our publisher partners. The strength of AdSense lies in the value of the content you bring to users and the quality of the sites you bring to advertisers. Our success is tied to yours. We look forward to partnering with you for the long term, and remain dedicated to helping you succeed.

Sincerely,

xxxx xxxx {name removed}
Director AdSense Online Sales & Operations

Author: John

Entrepreneur living in Palo Alto California and the Founder of SiliconANGLE Media

1 thought on “Google Memo To Publishers – They Are Saying Don’t Panic We Are Innovating”

  1. Adsense cut me off months ago for linking to adult sites, even though I hosted no adult content myself. Hopefully Adsense will get smacked well enough that some of the other networks, such as AdBrite, will start to have competitive inventory.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s