This is a teaser post. I am waiting to talk about this further, but to tease out the future of blogging economics I wanted to point out a great post worth reading. Blogging and social media is changing and is very relevant. Advertisers just don’t know how to engage with it.
Example quote from a smart blogger… “400 dedicated readers in a well-defined niche space, such as photography, beat the hell outta 40,000 drive-by users in an amorphous mob. Advertisers will want to reach those 400 people, because they know them, know what their interests are, and know that the ads served to them are going to the right people.”
This post is worth reading and really reading between the lines – in this post lies the answer to the “Future of Blogging Economics. More from me later on this topic (although I’ve been talking about this for 2 yrs).
John,
You need to read this link from Dan Lyons
http://www.newsweek.com/id/183666
This is exactly your point. Even great bloggers can’t get funding. I blame Google and their greed.
I agree with you!
That was the same issue at the beginning of the web revolution. a niche market is better payed than a one size fits all approach
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Thanks for the links!
Really mind blowing stuff when you think about it. Great post.